Disney Entrepreneur Center
 
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Start My Business Checklist

Here is a list of things you need to consider as you begin the process of starting a business. The "Resource Center" will connect you with a variety of resources on the topics below.

PRE-LAUNCH STAGE

Idea

_____ Brainstorm your idea - think outside the box!

_____ Skill Match-skills inventory - what do I do best?

_____ Knowledge Match - what doI know a lot about?

_____ Friends & Family - what do my friends and family think of my idea?

RESEARCH

_____ Patent/Trademark - do I need a patent to protect my product or idea?

_____ Competitor Analysis - who else does this?

_____ Collect Demographic Data - who is going to buy this?

_____ Market/Industry Size - who is my target client?

_____ Regulations - are there state or federal laws that govern this industry?

_____ Feasibility Planning - can this make money?

Guidance & Assistance

_____ Visit the Disney Entrepreneur Center - locate resources, networking and assistance.

_____ Meet with Advisors - set an appointment with a business counselor.

_____ Talk to Family & Friends - seek advice from others.

Idea Testing

_____ Interview people who know the industry.

_____ Professionals - line up professionals you might need.

_____ Associations - seek out any related trade organizations.

_____ Focus Groups - test your idea and your product at every opportunity.

_____ Prototyping - do you need to build a working model?

_____ Process Flowcharting - write down everything thatneeds to happen before you open.

Financial Planning

_____ 3 & 5 year sales projections.

_____ Project your expenses and cash flow.

_____ Identify sources of funding.

_____ Estimate your expected returns.

_____ Calculate a break even & various financial ratios.

Marketing Plan

_____ Develop a detailed Sales Strategy.

_____ Decide how you will get the word out about your business.

_____ Determine the costs of your promotion and advertising plans.

_____ Determine your financial allocations to marketing, advertising, and promotion.

Business Plan

_____ Develop your road map for success.

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